Embracing the Improbable
When it comes to data and analytics, sometimes what isn't there is just as helpful as what is.
Sherlock Holmes knew a thing or two about analytics.
Sure, he was a master of logic and inductive reasoning. But he had a way of preparing his mind to take in facts, sort them out, and determine what happened.
And so it is that we need to prepare our eyes, ears, and minds — that is, our monitoring tools and our analysis — to understand the true impact of our business efforts.
In Gilbert and Sullivan's comic opera H.M.S. Pinafore, Buttercup is a dockside vendor who boards the ship to sell wares to sailors. She carries with her a long-held secret, and offers this prophesy by way of song:
